At this point, the words streetwear is thrown around far too often. Every day, – new label comes across my radar, boasting to be the next John Elliott or whomever. But this saturation can shine a light on a few brands who know how to boil down the basics, sans gimmick. Enter Enfin Leve’s parred down basics: cue functional, technical products (hoodies! Windbreakers reminiscent of cult brands like Arc’teryx!), that still offer up that head turning je-ne-sais-quoi. No, theres no heavy branding to point fingers at Leve’s work, but isn’t there something beautiful about a garment that looks simple but stylish, and feels sumptuous? That is exactly what Leve is trying to do – by retailing exclusively direct-to-consumer, Leve is dodging the retail mark-up and giving consumers fair prices that uncommonly cone alongside too quality. No qualms here.
At this point, the words streetwear is thrown around far too often. Every day, – new label comes across my radar, boasting to be the next John Elliott or whomever. But this saturation can shine a light on a few brands who know how to boil down the basics, sans gimmick. Enter Enfin Leve’s parred down basics: cue functional, technical products (hoodies! Windbreakers reminiscent of cult brands like Arc’teryx!), that still offer up that head turning je-ne-sais-quoi. No, theres no heavy branding to point fingers at Leve’s work, but isn’t there something beautiful about a garment that looks simple but stylish, and feels sumptuous? That is exactly what Leve is trying to do – by retailing exclusively direct-to-consumer, Leve is dodging the retail mark-up and giving consumers fair prices that uncommonly cone alongside too quality. No qualms here.
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